Partnership signup is Now Open!
Restaurants, retailers, community organizations, and individuals: there’s a place for you in creating a more mindful drinking culture in Truckee/Tahoe.
Zero Proof, For You is officially welcoming partners!
Our goal is simple: make low- and no-alcohol choices more visible, accessible, appealing, and socially supported throughout our community.
We aren't asking our community to stop drinking. We're asking our community to make room for more choices—and we need local businesses, organizations, and individuals to help us do it.
Service Industry Partner
Restaurants, bars, breweries, hotels, resorts, venues, and other hospitality businesses
Help make mindful drinking part of the guest experience. Highlight low- and no-alcohol choices on your menu, get creative with mocktails, offer perks for designated drivers, and display Zero Proof, For You materials at your business.
We'll provide campaign materials and swag—including decals, stickers, coasters, napkins, pens, markers, dice shakers, and more—to help bring the campaign to life.
BECOME A SERVICE INDUSTRY PARTNER → CLICK HERE
Retail Partner
Grocery stores, liquor stores, local markets, and other retailers selling alcohol
Help customers discover the growing world of low- and no-alcohol beverages. Create a dedicated display or endcap, highlight NA products on shelves, share mocktail recipes, and make alternatives easy to find.
We'll provide signage, campaign materials, recipe cards, and promotional support.
BECOME A RETAIL PARTNER → CLICK HERE
Community Partner
Nonprofits, government agencies, schools, healthcare organizations, recreation districts, event organizers, service clubs, foundations, and other community groups
Help us spread the message. Share campaign resources, invite Zero Proof, For You to community events, display materials at your organization, and make appealing alcohol-free choices visible when you serve beverages at events and fundraisers.
BECOME A COMMUNITY PARTNER → CLICK HERE
Become a Zero Proof Champion
You don't need to represent an organization to make a difference.
Champions are individuals who want to help create a community where mindful alcohol choices are normal and supported. Volunteer with us, share the campaign with your networks, bring Zero Proof to an event or activity, sport some campaign swag, or come up with your own creative way to get involved.
You don't have to be sober—or even personally changing your drinking—to be a Champion. You simply have to believe that everyone deserves choices without pressure or explanation.
BECOME A ZERO PROOF CHAMPION → CLICK HERE
Let's Change Drinking Culture—Together
Changing community culture doesn't happen because one organization puts up a poster. It happens when the places we eat, shop, gather, celebrate, work, and play start making room for more choices.
A mocktail highlighted on a menu matters. An NA beer display matters. A fundraiser that gives its alcohol-free drinks the same attention as its cocktails matters. A friend who doesn't ask “Why aren't you drinking?” matters.
Those small changes add up - More choices. Less pressure. More connection.
Ready to be part of it? Choose your partnership and sign up today. Zero Proof, For You.
GET INVOLVED → CLICK HERE